Sarah Kocken
Senior Solution Marketeer
Two jobs in three years
You could say Sarah created her current job as Senior Solution Marketeer for herself. How? By reflecting upon herself and taking her colleagues' encouragements to heart.
"I started at Exact as a Senior Marketing communications Specialist. The product sure was interesting, but I quickly learned that I was drawn to the story behind the product, the story of our customers. Switching from being a Product Owner to being a Content Marketeer therefore made sense.”
Third time's a charm...
"And yet... I quickly realised being a Content Marketeer didn't quite fulfil me either. So I looked inward. I made a list of my strengths and weaknesses. And I looked at Exact from a distance. My colleagues and managers were really helpful and supportive during all of this.
Eventually I learned that I want to add value to the company I work for. So I took that insight with me as I ventured to the vacancy page of Exact. When I read about the role of Solution Marketeer, I knew I was reading about me."
The best of both worlds
"My current role combines the story of our customers with my marketingtalent and product affinity. To put it differently, my strenghts found their place to shine. And perhaps even more important: I now have a positive impact, both on the lives of our customers as on Exact itself!”