In August 2015, Exact established a personal partnership with Max Verstappen, the promising and ambitious racing talent. Eight months later, we were a partner of Max Verstappen, the youngest Formula 1 Grand Prix winner ever. Max Verstappen, the world star. Max Verstappen, the disruptor. Max Verstappen, potentially the most valuable athlete in the world.
So it became quite a turbulent year, in which everything we did with and concerning Max, received a huge amount of attention. There was also a lot that the outside world didn’t get to see. Shame, because the behind-the-scenes footage and anecdotes are often as interesting as the final product. So we decided to give you a little peek into Exact and Max’s year 2016.